I love multi-purposing content. That one Facebook LIVE (for example) can be used in multiple ways.
✅ Yes, on the front lines and on your Facebook and Instagram business page.
✅ Embed in a blog post.
✅ Then email out to newsletter subscribers.
✅ Hey, turn that into a podcast.
✅ And maybe that becomes a module in training.
✅ And might become a chapter in a book!
When creating 1 piece of content, being a photo, blog post, article, video or SOMETHING, that piece of content can be used in 9 different way.
I mean, you have something to share, so share it, right?
1️⃣ Write and published blog post and that is posted on the website
2️⃣ Share on Google+
3️⃣ Facebook share to page
4️⃣ Tweet it on Twitter
5️⃣ Pin it on Pinterest
6️⃣ Share the Pinterest pin on Facebook
7️⃣ Share on LinkedIn
8️⃣ Record + embed a video on blog post – upload to YouTube
9️⃣ Turn into a podcast episode
🔟 Email out to email subscribers
AND Can become a chapter/section in your (next) book!
That is exactly what I do, most of the time.
My personal brand podcast ”Sweet Business Dreams” I turn my Facebook lives into a podcast episode.
That suits my personality type, target market enjoys consuming content that way, more people to listen/hear my message and training and the ability to easily binge on content, as well!
THERE'S MORE WHERE THAT CAME FROM!
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